Literally the most amazing place. From the moment you walk in the atmosphere is so relaxing and the staff is always so nice and welcoming. Brittany has done my massage twice now and absolutely nails it. It is like she’s been massaging me for a lifetime. Easily found all of my issue spots that needed extra care and always goes above and beyond to make sure I am comfortable and feeling great. Can’t recommend them enough!
The Now is unlike any spa I have ever been to. The smell when you walk in of the Jasmine and Coconut candles is amazing. The set up is incredible. It is like you have been transported to cliffs on the ocean. It is not your typical spa, which is my favorite thing about it. They are solely focused on the massage, which makes the experience unlike any I have experienced anywhere else. The staff is unbelieveable, so kind, always smiling, making you feel like you are the most important guest ever. If you havent been there, please schedule, so worth it!
I’ve never had a worse massage experienced. My massage with Lynn was very rough and fast. I really wanted to feel relaxed and the whole time all I could think about was how unpleasant and semi painful the touch was. I felt like I was being kneaded like dough but not in a therapeutic way. I was so excited to try Now and even signed up for the membership. Now I want to cancel. Also, side note: she paused multiple times throughout the service and used only 1 hand. I wondered if she was distracted by something or on her phone. When my massage ended and I got up to get dressed her phone was open on the table with YouTube playing a video. Such a disappointment, especially on my birthday as this was my birthday gift. :(
Walking in the architecture is a mixture of concrete and wood which is all done exceptionally well. The staff were kind, respectful and helpful. Making your way back to the table you greeted with relaxing sounds along with an oversized table which suited my 6’7” 250lb frame. My massage therapist was very attentive and moved through the 80 minutes with purpose and intention. I highly recommend Now massage.
Visiting from out of town and walked into this beautiful and calming environment. Staff were friendly, professional, and the experience from beginning to end was top-notch! They also helped me find a location near where I live, so I’ll definitely be signing up for a monthly membership!
I have been enjoying my visits to the Now in Franklin for nearly a year. I go once to twice a month and always feel better after my visits.I enjoy the ambiance from the signature scented candles to the very dim massage space with the sound of waves seemingly moving through the room…it is all very relaxing.The staff is courteous & attentive, and most importantly my masseuse Hayes gives phenomenal massages. He is highly skilled and in tune with any specific issues I am having. I have also received massages from three other masseuses and they have all been very good.The membership rates also make the service more affordable and keeps me on track with taking care of myself.
Awesome massage with Dillon! Very therapeutic deep tissue massage. I very highly recommend The Now and Dillon
Christina did an amazing job! She knew what she was doing and got in all the right spots! I think I told her it was the best massage a few times before i left! The place itself is so beautiful and so relaxing! Will definitely be back!!
50 min massage cost me $160 out the door and it was SO UNDERWHELMING and cut short. My massage therapist was very sweet, I would like to start with that. However, it started at 9am and I was back in the lobby fully dressed by 9:49. It was a prenatal massage, and I told my therapist where I needed the most attention and that I would like it as firm as possible. When I booked the appointment I was told she was the best for deeper pressure so I specifically booked with her. I get massages regularly (about 2 x’s a month). When we started she told me she was unable to give firm prenatal massages “because I’m pregnant”. Which is not valid. My sciatica wasn’t even worked on, which is where I said I needed it the most. If you’re spending this amount of money consider going to South Hall. Unfortunately this was a total waste of money and I’m still so achy - I’m writing this just after leaving the spa.
The best part of my month! I love this place - it is one of the best massage places i have been to in my life and i love a great massage! I love it so much I signed up for the monthly subscription! love love love it!
The most relaxing atmosphere. My therapist was Karen, and she was so wonderful. Great experience from start to finish. I’ve tried so many spas in Franklin, and The Now is where I’ll be going from now on for a massage.
You can’t find a better place for a massage. No dusty or cheesy rooms. The ambient noise lets you settle in and feel fully relaxed. Highly recommend for weekly massage needs!
Thank you for a wonderful, relaxing, and amazing experience. Just want the doctor ordered. Thanks to a wonderful friendly staff. Special thanks to Wendy! She was awesome and magically with her techniques. Thank you, Wendy.
This was an awesome massage experience! The atmosphere and sounds were so relaxing. The massage therapist was fantastic and I feel SO MUCH BETTER afterwards. I’m so glad I went and really enjoyed this, especially after the stress of college classes! I would 100% recommend this for anyone!
Today was my first time getting a massage at The NOW. It was a wonderful experience. The staff was very friendly and accommodating. I received a massage from Joe and he was amazing. He was caring, genuine, and eager to do a good job. The atmosphere and ambiance was so warm and relaxing. I left feeling incredibly rejuvenated. I can’t wait to come back next month!! Highly recommend!!
This is the best massage I have had in thirty years. Diana has an innate sense of how the body responds to her technique; she did an incredible job of adjusting and focusing her attention based on our discussion and how my body reacted. She is gifted. The whole experience was professional and relaxing.
I had a membership for a long time, and although I recently had to cancel it for personal reasons (totally unrelated to my experience here!), I really just can’t recommend them enough. More so, I can’t recommend Candice as a massage therapist enough. She is so kind and thoughtful, and I feel so cared for when I have appointments with her. I really do think receiving the Healer massages semi-regularly has played a big part in making some recent big life transitions more manageable.Highly recommend visiting The Now if you need to relax, or even if you need to reduce inflammation.
Christina is incredible! If you are pregnant and searching for a massage therapist that will ease your pregnancy aches and pains, Christina is the girl for you. I loved the ambiance of this place and the staff was extremely friendly. If you go on a Sunday plan on arriving 30 minutes early to find parking as there are a lot of churches in this area and it can be difficult to find a spot.
I almost never leave reviews, but it feels necessary for The Now because it’s how I located this gem in the heart of downtown Franklin. From the moment you walk in the doors, you are greeted with a calming scent and bright/airy waiting room. The front desk staff is very helpful with any questions you may have. The treatment rooms are dark with white noise and ocean sounds. It was THE MOST comfortable heated massage table I have ever been on. Candice asked me what my concerns were and really took extra care to address those. She was fantastic! All of the treatment rooms are next to each other, but there’s absolutely no noise. I couldn’t hear a thing! I highly suggest the scalp massage add-on. They use this coconut peppermint oil that helped to relieve my tension headache. I ended up purchasing a membership because it was so amazing! 10/10.
Had the most amazing massage! The atmosphere is so calming with the ocean music and the very comfy massage table, blankets and the decor is so cool. The massage therapist was excellent. Highly recommend The Now.
An incredible experience!! I was gifted a massage for Christmas, and it went above and beyond all expectations. Clean, kind, and professional. If you are looking for a place to relax and unwind in Franklin, this is the place to go!
I had a wonderful experience. I was very impressed with the decoration and scenery. As soon as you go into your room, there is an ocean waves soundtrack that is very soothing. The massage therapists will always sit with you in another room beforehand to ask questions about what you are concerned with and what specific areas you want done. Overall, it is a very good location and good service.
New to this location and company. Very quiet and relaxing atmosphere past the very bright and bustling check-in/out area. Staff is pleasant. Aesthetic is minimalist and chic. The best part is the treatment area which is dark and silent. No speaking above a whisper is requested. Crashing waves is all you hear. Lovely and tranquil experience. Leaves me feeling ultra relaxed.
I have had two top quality massages so far from Linda at NOW Massage Franklin, and I highly recommend this studio and massage therapist! I love this place so much that I signed up for a monthly membership. Tip: ask for the grape seed oil instead of the massage gel.
I came on my birthday with my daughter, who also got a massage. We had issues with the massage service (pink haired girl) and called the manager who said she would refund $60 as they had gotten several complaints of this person. However, 10 days later I still do not have a refund. They also did not return my message on voicemail.Edit: my husband called and spoke to a manager after the response. They said they would mail a gift card, 1 month later, still no gift card. Shady business practice.
Highly recommend The Now Massage in Franklin, TN! Therapists really listen and focus on the areas that need the most attention.
I have been dealing with lower back pain and nerve pain in my leg from weightlifting and MMA sessions. Ive been treating it with a combination of PT and Massage Therapy. The last week has been particularly rough. After my session with Christina today, I felt almost immediate relief on top of feeling relaxed. Great ambiance and pleasant staff.
Candice did absolutely a terrible job.She was late.She did not prepare the massage table (I’ve never been asked if I want the table warmed… It is always warmed beforehand)She basically dumped cold oil on my body (I do better job oil myself at home after bath)She doesn’t have a routine. The “massage” is not symmetrical on my body. As someone who gets massage frequently, this bothered me so much. And she forgot to do my left arm….FORGOT…Except for random rubbing on my back with strength in the wrong spots, she pretty much just dump and spread oil on my legs and arms, again, I do better job putting on lotions myself.I added scalp treatment and nearly lost my scalp. The last time I experienced my hair being pulled like that was in 9th grade fighting with another girl. The only difference is this time, there’s no principal involved.Seriously, was Candice trained and licensed???I was not relaxed after this awful “rubbing”.The front desk did not do their job any better.This Alex girl lied to my face about Candice being late was because she’s finishing up with another client. She figured that I must be blind when Candice walked into the back 5 mins before my appointment. (Oh they asked me to arrive 15 mins prior to the appointment for their connivence)When I checked out, another girl asked me how it was. I said “alright”. If she’d follow up with a question, I wouldn’t have to post this Google review then.I regret that I wasted more than one hour of my life. So don’t even bother to offer me a coupon — I’d be a fool to waste another hour of my precious life.UPDATE: nobody reached out to me as the business owner replied. What a phony place.
I had my 4th massage here today. The first time, I was desperate for relief in my lower back after increasing a training routine. I walked in, sore and hurting and literally cried when I left because I felt so good!I feel like each time my experience keeps getting better! I’ve had massages in several different countries and Hayes has been the best. He’s attentive and somehow figures out exactly what I need and where all the tension is. After hauling gear to/from and sitting for hours at a baseball tournament this weekend, I feel amazing. So good, I’m not sure if I’d rather go tackle a project or go to bed. I feel good enough to do either!The atmosphere is incredibly peaceful. Love the waves crashing and calming lighting - I could just stop by for a nap! Seth and Alexa have always been very welcoming and Seth seems genuinely concerned about how I feel and making sure everything is awesome.Already have my next session booked and excited to incorporate them regularly into my self-care routine.
I had a wonderful massage today. The atmosphere is relaxing and my therapist was phenomenal. I added on the scalp renewal, OMG relaxation to the max!
The Now is my favorite place to get a massage; it is a very relaxing experience, and the therapists and schedulers really listen to you. Diana was able to work out several knots in my shoulders.
This place is amazing. Super tranquil and relaxing even down to the way way designed the inside of this gorgeous place.. felt like I was in Malibu getting massaged at the billionaire Beach! The crashing waves playing throughout the massage was a wonderful experience. My massage therapist Beth was on point with the amount of pressure and gentle touch, very attentive to detail on certain sore muscles. She did an excellent job recommend her for your massage!!!! I feel rejuvenated like a new born baby. Thank you family of The Now and THANK YOU BETH!!! 5STARS
Absolutely the BEST massage experience with incredible therapists. Everything is top notch; from the ambiance to the high level of customer service to the effectiveness of the massage is spot on. Highly recommend!
Just a great business to support. My massage therapist Amelina was great. I really enjoyed the ambiance of the massage rooms. I am really glad my wife and I gave ourselves the treat of a massage from Now.We are already making plans to go back.
Candice is the best. She definitely knows what she is doing and does it very well. I had an 80 min with the Calm balm which is the best. Relaxed my sore body for sure. Staff was wonderful. They have no loud doors and very quiet, did not even hear a word. Left feeling very relaxed. Will be back for sure.
Lily is hands down the best massage I have gotten!! Easy and quick check in, love the atmosphere and the way the place is set up!! Very peaceful and relaxing!! Thank y’all!
The NOW was perfect! From when I walked in until I walked out the door, it felt so welcoming and so peaceful. Hayes was truly the best of the best! He paid attention to the things I mentioned, and got a great read of everything else needed. 10/10 would recommend.
Ive had several massages over the years and The Now Massage is by far the best. I recently did the prenatal glow and cannot recommend this enough for expectant mothers. Dont hesitate just book it and you will not regret it!
I have been to The NOW several times and each time is better than before! The atmosphere is more relaxing than anywhere else I have had a massage. Cannot say enough good things about the Calm Balm. It is my favorite enhancement and I even purchased some to take home!
The NOW is just what Williamson county and TN needed. Love being a member here, the massages never disappoint. I’ve brought family here and have had 3 different therapists and they all were great. Cristel is just unreal, she is the best masseuse and she will give you one of the best experiences you’ll ever have. She genuinely puts care into the massage and is really a miracle worker!! Thanks Cristel and the NOW ❤️
I only gave three stars for one reason. First of all, the place is amazing and I will return and maybe even set up a membership. Jeremiah is the best there and I’ve enjoyed every experience and the ladies working at the front have been amazing each time. Today I called to clarify costs of their membership and the person who answered was unkind, barely spoke to me, did not seem to be as welcoming and warm as the others I have encountered there. That is disappointing given the rest of my experiences there have been nothing but perfect. I will call back another time and hopefully speak to one of the others. But whomever was there this morning on 3/22/22… unpleasant.***as of 5/5/22 they still have never reached out to me as they replied they would. And I still have never gone back. Extremely unfortunate since I truly did enjoy my visits there and almost bought a membership, even after this but just couldn’t do it based on the phone service I experienced.***
If you’re considering visiting the NOW, don’t wait! I came in with a lot of muscle tightness from a recent injury and Hayes was incredible! Left feeling so much better and so relaxed. The environment is wonderful and the massage area is private and comfortable.
I recently had my first massage in months at The NOW and absolutely loved it. Everyone who works there is so kind and friendly, the space is gorgeous, and my massage therapist did a fabulous job. I loved the entire experience and would highly recommend booking a massage here!
Ive had massages my whole life and had them all over the world. This was one of the most therapeutic and relaxing massages Ive ever experienced. Pam is excellent! Plus the staff and ambience are so very lovely... Ill be making this part of my positive health regimen.
Ariana was the best massage therapist I have ever seen. Seriously! She has a gift. This place was amazing! Will definitely be back!
Even though I didnt think I needed anything worked out, apparently I did and now my body is completely relaxed.
Candice was amazing! Front desk was very helpful the aesthetic of this place is wonderful! Membership pricing is great and their enhancement menu as well!
Came in with some of the worst neck and upper back pain I’ve ever experienced and Joe was so knowledgeable and effective, targeting exactly what I needed. Fast forward a day later and I feel so much better and back to normal, couldn’t recommend this place more.
From the moment you walk into The NOW, you know its going to be an amazing experience. The canvas rooms, paired with the sound of the waves, transport you to a cabana on the beach. This was the first massage I had ever had where I was able to truly relax, and almost fall asleep! If you find yourself in the Franklin area, you have to experience The NOW for yourself.
I was really blown away with my exceptional experience! Never have I ever been so relaxed and informed. The atmosphere and customer service in this place is amazing! Phom did an incredible job with me. Automatically signed up for a membership.
Karen was amazing. One of the best massages I’ve ever had. I’ll be back!
I highly recommend The NOW. Cozy and tranqil space, and an excellent deep tissue massage. Kristina is fantastic! I’ll absolutely be back the next time I’m in Franklin.
Pom gave a fantastic massage! I felt like a new man when I walked out! All the staff was thorough,very pleasant and professional. I highly recommend The NOW.
These guys graciously found time for me to come in for a last-minute prenatal massage at 37 weeks because of how miserable I was. The massage was exactly what I needed, and I’m so thankful for their time and expertise!
Everyone was so sweet and Sophia was amazing at massage/stretching the neck and jaw areas.
I really enjoy going to this place. Good atmosphere and staff. Marijana is an amazing masseuse.
Beautiful environment + talented staff. Silent as a luxury is a Now concept that keeps me coming back.
My membership here is getting me through life! Love you all 🤟🏾🙏🏾🙌🏾🤌🏾👏🏾
This was an excellent experience, and I highly recommend it. My wife and I came together and both left feeling like we were levitating.
Beautiful, clean space. The service was exceptional! Highly recommend The NOW
Quality massages at an affordable price! Highly recommend Wendy if you like deep tissue!
10/10 experience! Everyone is so nice and the aesthetic is so relaxing!
Excellent deep tissue massage! The ambiance and decor are also great, very relaxing.
Always a relaxing experience, I love the way it’s set up, so beautiful!
Tried to charge me full price for a massage I didnt attend 🙃
Amazing, relaxing very enjoyable, would recommend to anyone looking for a relaxing massage and excellent service
Literally the best massage I’ve ever experienced. Hayes works magic!
Pho did an excellent deep tissue massage.
Best therapist and deep tissue massage Ive had in years
Great place love the atmosphere and the attention to detail was very impressive
Excellent environment, very good masseuse, nice staff, and reasonable price. Very nice experience.
Great massage! Friendly and courteous staff.
Wonderful massage at The Now. Love this place.
Good
Was fantastic but it sounded like a hurricane
Jerimiah is the best. Highly recommend.
Amazing massage!